Adinlabs.
About

Every great business deserves to be found.

Millions of African and diaspora-owned businesses are brilliant offline and invisible online. Adinlabs exists to close that gap — with AI that does the work, not just the talking.

Adinlabs started with a familiar frustration: a brilliant caterer in Hackney, a growing church in Manchester, a tailor in Lagos — all under-served by tools that assumed a US card and a Silicon-Valley playbook. Setting up a site meant weeks of work, agencies, or giving up.

So we built one AI agent that does it all: generate a brand and site, write the copy, wire up Paystack and Flutterwave, answer customers on WhatsApp, run local SEO, and keep everything secure. What used to take months and a small budget now takes minutes and a sentence.

We're building the web manager the corridor deserves — and we're just getting started.

Our values

What we believe.

Local-first, always

Payments, design and copy built for the corridor — not bolted on after the fact.

Secure by default

SSL, backups and monitoring from day one. Trust is the foundation of commerce.

Plain language

No jargon, no dashboards to learn. Describe your business; we handle the rest.

Owners come first

No lock-in. Your brand, content and customers are always yours to take with you.

Team

Builders from both sides of the corridor.

Fintech, hosting, growth and design — with lived experience of the market we serve.

AO

Adaeze Okafor

Co-founder & CEO

Ex-fintech PM (Lagos & London). Shipped payments for 200k+ African merchants.

TB

Tomiwa Bello

Co-founder & CTO

Former staff engineer on a hosting platform. Builds the AI agent + security stack.

NG

Niamh Gallagher

Head of Growth

Led SMB growth for an Irish SaaS to 8-figure ARR. Owns the diaspora go-to-market.

CN

Chidi Nwosu

Founding Designer

Brand & product designer crafting the locally-aware visual system Adinlabs generates.

Join us — as a customer or a backer.

Whether you're a business owner or an investor, we'd love to talk.